Foundation
Drops & Worlds
Design System
Art Direction
Motion Direction
UI/UX
Foundation is a platform that aims to build a new creative economy, a world where creators can use the Ethereum blockchain to value their NFTs in entirely new ways, and build stronger connections with their followers.

We developed a design/motion system to showcase Drops and Worlds, two of the new services on Foundation’s platform. The work also included site UI/UX for each service and a collection of social assets.
w/ SantosDilone
2023
Credits
Foundation
Drops & Worlds
Design System
Art Direction
Motion Direction
UI/UX
2023
Foundation is a platform that aims to build a new creative economy, a world where creators can use the Ethereum blockchain to value their NFTs in entirely new ways, and build stronger connections with their followers.

We developed a design/motion system to showcase Drops and Worlds, two of the new services on Foundation’s platform. The work also included site UI/UX for each service and a collection of social assets.
w/ SantosDilone / THRU
Credits
Creative Direction
Virgilio Santos / Manuel Dilone

Design
David Rinman

Motion Direction
David Rinman
PM
Andrea Adelman

Motion
THRU Studio

Featured Artwork
Foundation Creators
Worlds enable curators to coordinate with sellers, build a curated storefront, and share in the sales. To represent the idea of Worlds, a universe of small 3D worlds was developed using the creators' own NFTs.